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Country Organization Levels of certification Assessment methods Qualification focus U.K. City & Guilds Group Award, Certificate, Diploma, Higher Diploma, Master Diploma Credit hours, coursework, assessments Progressive skill development, vocational competencies Finland Finnish National Board of Education Vocational Qualification in Horticulture with Floristry Specialization Competence-based
assessmentsPractical skill demonstration, vocational skills India Agriculture Skill Council National Occupational Qualification – Florist Performance criteria, technical knowledge, professional skills Basic skills, foundational competencies Singapore Workforce Skills Qualifications (WSQ) Floral Assistant to Floral
ManagerTraining unit completion, accumulation of Statements
of AttainmentLiteracy and numeracy competencies, practical skill application Table 1.
Key comparative elements of floristry occupational skills qualifications frameworks in the U.K., Finland, India, and Singapore.
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Role Knowledge & skill level Tasks/work Autonomy of work Problem-solving abilities Junior Floral Designer Conduct simple tasks and assemble pre-determined designs. Basic knowledge of floral design and a limited range
of basic floristry skills.
Carry out routine and repetitive tasks requiring basic and limited knowledge, and skills of floral design, and the floral industry. Work under direct supervision in a structured context.
Resolve routine problems using relatively simple methods. Floral Designer Use well-developed skills to design and sell a
variety of floral products.
Have good knowledge and understanding of elements and principles, and skills in
techniques.Take responsibility for the completion of general tasks. They could provide technical
advice and support for the improvement of teamwork.Work with some independence and under limited
supervision.
Solve problems by choosing and using easy-to-master methods. Senior Floral Designer Apply highly developed knowledge, skills, and creativity to design and sell a wide variety of
high-style floral products.Have comprehensive knowledge, a deep understanding of elements
and principles of design,
and are skillful in design
techniques.Play leadership roles and coordinate routine, operational, decision-making processes, and other business activities. Maintain work independence. They take supervisory
responsibilities for the work of team members. They also mentor and manage the professional development of individuals and groups.Solve unpredictable problems and manage complex technical or professional issues. They could develop creative solutions to difficulties. Master Floral Designer Use specialized technical and conceptual skills, and innovative creativity to design and sell a diverse range of complex, high-style, or themed floral products. Have a substantial depth of knowledge, the most advanced skills in design
techniques, and greatexecution of design elements
and principles. They have a critical awareness of trends in different fields.Demonstrate substantial innovation, professional integrity, authority, and
continued commitment to the
development of new ideas, products, techniques, andtrends at the forefront of the
industry.Work with significant autonomy and take responsibility for reviewing the strategic performance of the whole team.
Solve critical problems, and integrate, extend, and redefine existing knowledge or professional practice. No occupational certification, credential, or licensing requirements apply to these qualifications at the time of writing. Table 2.
Recommended general roles, knowledge, tasks, work autonomy, and abilities to address challenges for junior-to-master level floral designers.
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Educational and career pathways Roles Category Core knowledge & skills Certificate (short-term design class); High school diploma or equivalent; Junior floral designer Horticultural sciences Identification and appropriate uses of cut materials Maintain indoor plants Floristry practices Proper care and handling of cut materials for maximizing longevity Proper utilization of floral preservation products Floral design skills Basic application and understanding of elements and principles Utilize basic floral design techniques Apply pre-determined design ideas Plan, prepare and construct fundamental floral arrangements Check the quality of incoming floral products Support services Maintain tools and equipment, know how to use properly Source information on products and services Receive, store, and care for stock Knowledge of the Occupational Safety and Health Act (OSHA) hazards Customer service skills Interact with customers and take care of their needs Sell floral products Education & training Continuing education with higher-level designers Artistic design skills N/Az Event planning and designing skills N/A Business Skills N/A Professional presentation skills N/A Higher certificate (AIFD education partners; state floral association certified florist program); Higher education degrees (Associate degrees, BA or BS); CFD; Floral designer Horticultural sciences Identification and appropriate uses of cut materials Maintain indoor plants Knowledge of plants and gardeningy Limitations of plant use Availability of plant varieties Install and maintain plant displays Floristry practices Proper care and handling of cut materials for maximizing longevity Proper utilization of floral preservation products Floral design skills Check the quality of incoming floral products Good execution and application of elements, principles Good execution and application of design techniques; Plan and create diverse floral designs Create new design ideas above the basic level Artistic design skills Drawing/Sketch skills to communicate ideas Understanding of good photography skills Understanding of good portfolio design skills Understanding of good website design skills Color uses of designs Customer service skills Interact with customers and take care of their needs Sell floral products Provide quality service to customers Communicate with customers on social media Business skills Provide quotations for floral products Generate and implement marketing strategies Sell and market floral products Support services Maintain tools and equipment, know how to use properly Source information on products and services Receive, store, and care for stock Knowledge of the Occupational Safety and Health Act (OSHA) hazards Order and maintain floral supplies and products Event planning and designing skills Assist in coordinating and design floral arrangements for special events Education & training Continuing education with peers or higher-level designers Professional presentation skills N/A Advanced certificate (State floral association master florist program; AIFD education partners); Higher education degrees (Associate degrees, BA or BS, MS, doctoral degree); CFD; AIFD Senior floral designer Horticultural sciences Identification and appropriate uses of cut materials Maintain indoor plants Knowledge of plants and gardening Limitations of plant use Availability of plant varieties Install and maintain plant displays Floristry practices Proper care and handling of cut materials for maximizing longevity Proper utilization of floral preservation products Advanced certificate (State floral association master florist program; AIFD education partners); Higher education degrees (Associate degrees, BA or BS, MS, doctoral degree); CFD; AIFD Floral design skills Check the quality of incoming floral products Plan and create diverse floral designs Create complex and trendy floral design Skillful application of design elements, principles, and techniques Develop innovative design ideas/concepts Innovative ways of using floral products Artistic design skills Using software (photoshop, etc.) to communicate design ideas or freehand Professional photography skills for floral design Integrate advanced color theory into design processes Good portfolio design skills Good website design skills Customer service skills Interact with customers and take care of their needs Sell floral products Provide quality service to customers Communicate with customers on social media Manage customer expectations positively Handling customer complaints Business skills Provide budget quotes for floral products Generate and implement marketing strategies Sell and market floral products Develop and implement a business plan and mission statement Promote business image Negotiate and make contracts with clients Promote e-business and improve online sales and services Keep accurate, up-to-date financial records Lead and manage employees Support services Maintain tools and equipment, and know how to use them properly Source information on products and services Receive, store, and care for products Knowledge of the Occupational Safety and Health Act (OSHA) hazards Order and maintain floral supplies and products Create an innovative work environment Event planning and designing skills Plan, coordinate, and design for events Construct designs that fit in with an assigned theme or are appropriate for occasions Work effectively with other professionals involved in the project Education & training Continuing education from designers all over the globe and via various sources Mentor in the workplace Provide workplace skill instruction Build and maintain good workplace relationships Professional presentation skills Take care of shop presentation Effective presentation and communication skills for floral showcase Higher education degrees (Associate degrees, BA or BS, MS, doctoral degree); CFD; AIFD; May have other nationally and/or internationally recognized credentials Master floral designer Horticultural sciences Identification and appropriate uses of cut materials Maintain indoor plants Knowledge of plants and gardening Limitations of plant use Availability of plant varieties Install and maintain plant displays Floristry practices Proper care and handling of cut materials for maximizing longevity Proper utilization of floral preservation products Floral design skills Check the quality of incoming floral products Plan and create diverse floral designs Create complex and trendy floral artworks Skillful utilization of elements and principles Develop innovative design ideas/concepts Innovative ways of using floral products Implement global trends in the floral industry Expand global trends for development and implement innovative floral products Artistic design skills Using software (photoshop, etc.) to communicate design ideas or freehand Professional photography skills for floral design Integrate advanced color theory into design processes Higher education degrees (Associate degrees, BA or BS, MS, doctoral degree); CFD; AIFD; May have other nationally and/or internationally recognized credentials Good portfolio design abilities Good web design abilities Incorporate diverse art forms (such as fashion, jewelry, fine art, etc.) in floral artwork by applying relevant design concepts Business skills Provide budget quotes for floral products; Generate and implement marketing strategies Sell and market floral products Develop and implement a business plan and mission statement; Promote business image Negotiate and make contracts with clients Promote e-business and improve online sales and services Keep accurate, up-to-date financial records Lead and manage employees Market and manage business Customer service skills Interact with customers and take care of their needs Sell floral products Provide quality service to customers Communicate with customers on social media Manage customer expectations positively Handle customer complaints Support services Maintain tools and equipment, know how to use properly Source information on products and services Receive, store, and care for products Knowledge of the Occupational Safety and Health Act (OSHA) hazards Order and maintain floral supplies and products Create an innovative work environment Event planning and designing skills Plan, coordinate, and design for events Construct innovative floral artworks that fit in an assigned theme or are appropriate for specific occasions Collaborate effectively with other professionals involved in the project Event management practices Education & training Continuing education from designers all over the globe and via various sources Mentor in the workplace Provide workplace skill instruction Build and maintain good workplace relationships Professional presentation skills Take care of the shop presentation Strong presentation abilities for high-profile floral events and showcases, including symposiums, floral expos, and shows. z N/A = These skills are not necessarily required for that level. y Bold font = These skills are in addition to the requirements for the previous level. Table 3.
Floristry Occupational Skills Qualifications framework for junior-to-master level floral designers, along with educational and professional advancement pathways to attain each qualification level.
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